Twitter is Taking Over My Life
That’s not a terrible thing. I am, after all, in a graduate publishing program and Twitter is a huge part of marketing these days. But finals week starts in T-minus 6 days, and instead of hitting the...
View ArticleToday’s Twitter Trend: Comic Sans Criminal
Since Twitter’s transformation earlier this year, it has become more and more of a news source (New Twitter Completes Its Transformation into News Source). And it is probably where I get 1/3 or so of...
View ArticleThe New York Times
For an NYU field trip, I got to see all the cool stuff the New York Times research and development has been working on. For confidentiality reasons, I can’t say what they are doing, but if there is an...
View ArticleTracking Twitter at the New York Times
When I think of The New York Times, I do not think of technology. Yet, the newspaper has a sophisticated Research and Development Lab, which has been finding new ways for the company to make money in...
View ArticleNYU Media Talk: Social Content, What’s Working? What’s Not? What’s Next?
Last night’s NYU Media Talk was informative, and one of the most entertaining talks I’ve attended. The topic was on social content, and how social media affects publishing. It was moderated by New York...
View ArticleBookVibe: A Natural Recommendation System
I love how in the past year or two, more and more book related startups have popped up. Last week I had the pleasure of speaking with the co-founder of Parakweet, Ramesh Haridas. Parakweet is a...
View ArticlePromoting Books With Social Media
Image courtesy of Brian Solis and JESS3, Wikimedia Commons Social media is a big part of book marketing, and it’s interesting to see how many different tips people offer for all the social networks....
View ArticleMaking the Most of Twitter Chats
I’ll admit, I’m not as active on Twitter as I probably should be. It’s all very immediate, and I’m much more comfortable with blogging and emailing, and things where I can take my time. But I recently...
View ArticleIndie Authors: Making the Most of Twitter Profiles
Twitter recently changed the layout of profiles, which creates a lot of opportunities for authors. Lynda.com has a very helpful database of articles, including a recent one called “Make the Most of...
View ArticleGuest Post: The UK Self Publishing Conference
Emily Benet By Derek Cross – Cross Publishing Services The third annual Self-Publishing Conference covered a multitude of useful topics for aspiring and established authors alike. One topic in...
View ArticleGuest Post: 8 Secrets to Increase Your Twitter Followers
By Andy Thompson – Freelancer Twitter is one of the biggest social networks, and for indie authors, it can be helpful to grow a following on Twitter. Andy Thompson details 8 strategies on how to...
View ArticleBy the Numbers: 189+ Tips and Tricks on How to Write, Edit, Market, and Sell...
By Ramchand Bruce Phagoo (Own work) [Public domain], via Wikimedia Commons So many wonderful authors, publishers, and people just interested in the book industry have written numerous guides, case...
View ArticleIndie Author Marketing Guide: Twitter
Twitter is one of the largest social media platforms, and when used correctly, can really help boost an indie author’s platform. According to Social Media for Writers, “23 percent of online adults...
View ArticleIndie Author Marketing Guide: A Primer to Social Media
Social media is a big part of indie author marketing strategies these days. But for those just starting out, it may seem daunting. When I first began using social media for platform building, I felt...
View ArticleIndie Author Marketing: Analyzing Facebook and Twitter
I’m a big fan of data. I love reading about all the ways people are gathering analytics on books, how data helps drive decisions, and being able to know how effective people are at reaching out to...
View ArticleIndie Authors: Social Media Marketing Tips
By Airman 1st Class Devin N. Boyer [Public domain], via Wikimedia CommonsJane Friedman recommends joining all social media platforms, even if you don’t intend on using it right away (hint: you want to...
View ArticleBook Marketing Tips for the Holidays and Year Round
By Ralph Daily from Birmingham, United States (Roasted American Turkey) [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia CommonsIt’s been a while since I’ve down a roundup of...
View ArticleBookVibe: A Natural Recommendation System
I love how in the past year or two, more and more book related startups have popped up. Last week I had the pleasure of speaking with the co-founder of Parakweet, Ramesh Haridas. Parakweet is a...
View ArticlePromoting Books With Social Media
Image courtesy of Brian Solis and JESS3, Wikimedia Commons Social media is a big part of book marketing, and it’s interesting to see how many different tips people offer for all the social networks....
View ArticleIndie Author Marketing Guide: A Primer to Social Media
Social media is a big part of indie author marketing strategies these days. But for those just starting out, it may seem daunting. When I first began using social media for platform building, I felt...
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